Denotation is what you see like costume, makeup, props and connotation is what the meaning is. What they mean to you. For example if there is a poster from Usual Suspects, the denotations would be, they are wearing leather jackets some of them, they look greasy, they’re definitely getting a mug shot, the tallest guy in the middle. The denotations would be they were involved in some crime, maybe connect them to the mafia and the tallest guy is in the middle because he is the most important, the leader of the group.
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